Free plan with unlimited events and guests, up to 500 weekly invites, and 5% platform fee. Luma Plus at $59/month (billed annually) includes 0% platform fee, up to 5,000 weekly invites, and additional features like API access and custom event URLs.
Not given
Key features
Automated reminders via email, SMS, push notification and WhatsApp
Guest check-in
Ticket types, group purchasing and coupons
Zoom integration with attendance tracking
Zapier workflow automation
API access
Custom event page URLs
Token gating and approval-based registration
Re:Sell ticket resale platform at face value
Cool:Off 72-hour refund window
Browse events by city across UK and Europe
Genre-based event discovery for live music and clubs
Waiting lists for sold out events
Mobile app with push notifications
Online chat and phone support
What makes it different
Supports regional payment methods like iDEAL, Konbini and PayNow
Unlimited events and guests on free plan
Multi-channel reminders through email, SMS, push and WhatsApp
Independent company run by music fans, not a big corporation
Official primary ticket outlet with direct relationships to events
Fair pricing with face-value resale and reduced booking fees
Risk-free ticket resale preventing fraud and touting